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Shouting! who's shouting? |
Want to influence, or sell successfully to a very dominant* person?
* Controlling, aggressive, forceful, competitive, assertive, decisive
Statements to motivate a highly dominant person:
- You are the kind of person who can make this work.
- This program will put you in the driver’s seat.
- This will put you at the cutting edge.
- This is something you can call your own.
- Your peers will view you as a leader of your industry.
Salesman’s strategies to sell to a very dominant, aggressive buyer:
· Prepare your presentation for efficiency. Omit the details.
· Flatter his ego. Concentrate on the immediate sale.
· Start with business. Tend to avoid the small social chat.
· Ask questions about their business so that you can learn while they talk.
· Stress opportunities for prestige, recognition and efficiency.
· Give short direct & precise answers.
· Emphasize bottom line profitability.
· Ask for the client’s opinion.
· Arrive on time and leave punctually at the end of the agreed meeting duration.
Chris Wilkinson.
Certified Business Behaviour & Attitudes Analyst.
Business Coach.
Tel: (905) 275-2907 (Mississauga).
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