Mr. Sales Manager:
12 Questions your sales person should be asking:
Before each sales call, your sales person MUST have
the answer to every one of these questions….
- What is
the REAL purpose of this call?
- What is
the value of the account?
- Who is
the key decision maker?---- Not necessarily the purchasing agent?
- What is
his or her highest value need?
- What is
the customer's market share?
- Who are
the customer's competitors?
- Am I positioned to take over the account? If so, how?
- What is
standing in my way?
- Who are
my top three competitors for this business?
- What
type, piece or share of business do we have?
- What are
the three biggest obstacles to getting more business?
- What
assistance do I need back at my corporate office?
Working with you.
Chris
Wilkinson.
Certified Business
Behaviour & Attitudes Analyst.
Business Coach.
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